We are obsessed as a society with having things right when we want it. If we feel to want a new car, we need it right now, women go nuts if they cannot get pregnant the very moment they have realized they want to have a child and if we apply this to weight loss, then it must surely be fast and easy weight loss. We can't settle for anything less!

Fortunately it's already known scientifically that fast diet pills don't work. You may burn off a couple of pounds in the beginning, but after you have lost the weight, chances are high that without some real diet changes, you will gain the weight back plus much more.

Fewer and fewer people are being tricked by false hopes and promises of fast diet pills by marketers trying to make a sale. Its been said that they take advantage of human insecurities. Really though, they take advantage of our need to have everything right here right now, and as easy as possible with no real hard work on our part, as long as we are willing to pay for the fast product they are selling.

And because the fast diet pills are not the answer, people have turned to exercise for weight loss. Marketers who promote fast exercise programs or devices take advantage of the same here and now demand. All they are doing is giving exercise a bad name as well.

The following are reviews I have pulled from a web site focused on exposing marketing scams:

The [product] is actually a good product, but

Calcium may help you live longer: study (Reuters)
Reuters - Getting a bit more calcium in your diet could help you live longer, new research suggests.
High-fiber diet linked to lower lung disease risk (Reuters)
Reuters - People who get enough fiber in their diets, particularly from whole grains, may have a lower risk of developing chronic lung disease than those who eat few high-fiber foods, a new study finds.
Diet, Exercise Can Improve Thinking (HealthDay)
HealthDay - MONDAY, March 8 (HealthDay News) -- A good diet and regular exercise may help the mind function better, a new study suggests.
Pre-Diagnosis Diet Linked to Ovarian Cancer Survival (HealthDay)
HealthDay - THURSDAY, March 4 (HealthDay News) -- Healthy eating habits lead to longer survival for ovarian cancer patients, U.S. researchers say.
Gene test claims to show what diet works best (AP)
AP - Diet not working? Blame your genes. That's the pitch behind a new test that claims to show whether people will do better on a low-fat or a low-carb weight loss plan.
Plant-focused diet may curb breast cancer risk (Reuters)
Reuters - Diets high in vegetables, fruits and soy might cut the risk of developing breast cancer by 30 percent, new research suggests.
Your best diet? It might be in your genes (Reuters)
Reuters - Can't lose weight on a low-fat diet? Maybe you need to cut carbs instead, and a new genetic test may point the way, maker Interleukin Genetics Inc reported on Wednesday.
A Cheek Swab to Choose Your Diet Plan? (HealthDay)
HealthDay - WEDNESDAY, March 3 (HealthDay News) -- Wondering if you'd do better to cut carbs or fats to lose weight? A DNA test using a cheek swab may reveal which approach would work best for you, new research suggests.
Popular Diet Plans Can Unclog Arteries (HealthDay)
HealthDay - MONDAY, March 1 (HealthDay News) -- Any one of three heart-healthy diets -- low-fat, low-carbohydrate, Mediterranean -- can reverse the thickening of artery walls that can lead to heart attack and stroke, an Israeli study indicates.
Study: High-fat diets raise stroke risk in women (AP)
AP - A moment on the lips, forever on the hips? A bad figure is hardly the worst of it. Eating a lot of fat, especially the kind that's in cookies and pastries, can significantly raise the risk of stroke for women over 50, a large new study finds. We already know that diets rich in fat, particularly artery-clogging trans fat, are bad for the heart and the waistline.

it has huge flaws. The way that the pulley system works is that the pulleys are attached to the frame with a free rotating bracket. This causes an excessive amount of wobbling when trying to use any of the exercises. Using the bench press is nearly impossible at higher weights due to the wobbling. Don't waste your $400+ for the [product].

I purchased the [product] through [website] Network. I was very unhappy with the whole motion of the machine; it was uncomfortable and unnatural not to mention very shoddy craftsmanship. I called [company] to return it. They said I was past the 1 month return.

Too bad I got pulled into the marketing hype, believing this is it. I ordered the worthless thing and did not see any results. It was a bunch of plastic. Have returned the product a week before Christmas 2006, and have yet to get a refund. They keep telling me that they have not received the item. Don't waste your money!!!!

So the info should be clear by now for everyone to see: fast is not worth the work trying to get a refund or adding even more pounds later.

Weight loss exercise is the best way to lose weight.

Try to remember that losing fifteen pounds in two weeks is nothing to celebrate. It is important to know that the more quickly the weight is lost, the more likely it is coming from water and muscle, not calorie and fat loss.

Since muscle tissue is crucial for maintaining our metabolism working on a high level, losing muscle tissue actually hurts our ability to burn calories everyday that we need to lose in order to lose weight naturally.

You can experience what will seem like fast when you aim towards losing weight slowly. Try to lose no more than 1 or 2 pounds per week. One pound of weight equals 3,500 calories. By changing your diet to get rid of 250 calories a day from food intake and burning off another 250 calories a day from exercise, you can lose one pound of fat per week.

Exercise for and for your overall health, but give it the time for real, long term results.